Skullcandy - Feel the Bass

Category
Experiential
About This Project

To demo the unexpected and surprising ‘bass boom’ from Skullcandy’s Crusher headphones, we designed an app that unsuspectingly captured shoppers ‘Bass Face’. When the bass dropped, a series of snaps captured their surprised expressions. The images could then be shared to social media – boom!

 

Activity included roadshows, retail display and a national product demo campaign.